Privacy Policy
Appsellz · Last updated: June 16, 2026
Appsellz ("we", "us", "our") builds applications for the Wix App Market. This Privacy Policy explains what data our apps and websites (together, the "Services") collect, how we use it, who we share it with, and the rights you have. It applies to all of our Wix apps unless an app provides a more specific notice.
1. Who we are
The Services are operated by Appsellz, Tel Aviv, Israel. For any privacy question or request, contact us at privacy@appsellz.com.
2. Data we collect
| Category | Examples | Source |
|---|---|---|
| Merchant account & install data | Wix site/instance identifier, app settings and configuration | The Merchant and the Wix platform |
| Site-visitor data | Depending on the app: email address, marketing consent, language, and information a visitor enters into an app form or game | Visitors of a Merchant's site |
| Security data | Hashed (one-way) email and IP values used to prevent abuse and fraud | Derived automatically; raw values are not stored |
| Usage & analytics | Aggregate, non-identifying counts and events about how an app is used | The app running in the browser |
| Support data | Messages and contact details you send us | You |
The exact data collected depends on which app is installed and how the Merchant configures it. We do not collect payment-card numbers, and we do not knowingly collect data from children.
3. How we use data
- To provide each app's features (for example, capturing an email and issuing a discount coupon when a visitor opts in).
- To secure the Services and prevent abuse and fraud.
- To produce aggregate analytics for the Merchant about their campaigns.
- To provide support and to maintain and improve the Services.
- To comply with legal obligations.
4. Legal bases (GDPR)
Where the GDPR applies, we rely on: consent (for example, a visitor opting in to marketing before submitting their email); legitimate interests (security, fraud prevention, and aggregate analytics); and legal obligation where required. Visitors may withdraw consent at any time.
5. Sharing & sub-processors
- Merchants. Data collected through an app on a Merchant's site (such as captured emails and consent) is made available to that Merchant. The Merchant's own privacy policy governs their later use of it.
- Wix. Our apps run on Wix and use Wix APIs (for example, to create coupons or store contacts). See wix.com/about/privacy.
- Hosting (Supabase). Our backend and databases are hosted on Supabase, with data stored in the United States. Supabase acts as our hosting sub-processor.
- We do not sell personal data and do not share it with advertisers.
6. Retention & deletion
We keep personal data only as long as needed for the purposes above. When a Merchant uninstalls one of our apps, the data that app holds for that store — including captured contacts, settings, and analytics — is permanently deleted. You may also request deletion of your personal data at any time by emailing privacy@appsellz.com; we action verified requests within 30 days.
7. Cookies & local storage
Some apps store a small functional value in a visitor's browser (for example, to remember that a visitor has already played a game so a popup is not shown again). These contain no personal data and are used for functional purposes. Our apps run as functional scripts and respect the cookie-consent settings of the site on which they are installed.
8. International transfers
Our hosting is in the United States. Where we transfer personal data out of the EEA/UK, we rely on appropriate safeguards such as Standard Contractual Clauses.
9. Your rights
Subject to your location (including under the GDPR and CCPA), you may have the right to access, correct, delete, or port your data, to withdraw consent, and to object to or restrict certain processing. To exercise these rights, contact privacy@appsellz.com (or the Merchant whose site you used). You may also complain to your local data-protection authority.
10. Changes
We may update this policy from time to time. Material changes are reflected by updating the "Last updated" date above.